StreamBiz Archive

With various forms of consumption shifting to digital live streaming platforms, it’s no surprise that the media and entertainment industry has transformed and continues to transform. Online streaming platforms are currently playing an important role in the digitalization of consumption. Despite the disastrous effects of COVID-19 on many industries, the market for online streaming platforms

With over 57% of marketers live-streaming their content, it’s easy to understand why brands are getting into the streaming game. However, learning to live stream can be difficult for many brands and content creators. There’s no shame in admitting that the technical side of live streaming can be pretty technical for most of us to

The pandemic has boosted live video streaming and OTT platforms like Netflix, TikTok, Insta Live, and other video and live streaming platforms. One more factor the live streaming trends are increasing is that almost 74% of the marketers started video marketing after the pandemic of 2020. Below are some of the smart trends and approaches

The retail sector could undergo a change because of living streaming. Particularly among generations that grew up with the internet, the confluence of video and retail is increasing in popularity. Live selling has been used extensively in retail strategy to improve sales and build customer loyalty. Besides these live selling offers you the following 7